ABOUT
THE LAB
The Human Prototype Lab is founded on the principle of success + wellness through connection, creative exploration, and continuous education.
The lab functions on the belief that well-being as a business owner can be positively enhanced through building community which unlocks human potential from sharing knowledge.
Entrepreneurs from throughout the world come together here to create and cohost events, speaking engagements, and workshops that both educate and inspire active and aspiring business owners.
The lab was established in 2025 from The Netherlands.
Learn more about some of the global collaborators:
ABOUT
J.W.
Method: Separation of Tasks
januari 2026
founder
coach
consultant
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What is 'entrepreneur'?
november 2025
J.W. (Justin) brings a unique synthesis of expertise as an experienced artist, a creative coach and trainer for both business teams and individuals, a motivational speaker, and an well-seasoned event organizer. This background is deepened by graduate studies in organizational development and leadership and brand ethics, and a history of dedication to social well-being. His pivotal entrance into the entrepreneurial world was being the co-founder of Artists for Global Welfare, a non-profit organization/project, from 2009 through 2011 in the western United States. Such an experience partnered local artists with community organizations to amplify initiatives through live events and creative projects. Other significant experience includes being owner of JN William Studio (USA, 2017-2024) and co-owner of Gillian Fletcher Books, LLC (USA, 2023-2025). Currently, outside of the lab, Justin is a creative coach and consultant to help you enhance your business ideas, and to help with providing creative training experiences for your teams. With a belief in community and celebrations of success and opportunities, Justin is best at supporting you to achieve your goals.